Digital Marketing for Engineers Blog

Insights and Strategies for Marketers to Better Engage Engineering Professionals

Latest Stories

Featured Stories

Filter By Categories

Engineering Software Marketers say Branding is Top Priority in 2016

Last week our ENGINEERING.com team met face-to-face with over a dozen marketers in the eng...

The flywheel model for engineering marketing

Many of our software and hardware customers use a flywheel concept when approaching new pr...

Interactive cover of Compass Magazine is the coolest engineering marketing of 2015 so far

I just got a copy of the Compass Magazine from Dassault Systemes.  Here’s the cover: After...

Why packaged solutions work in the computer hardware industry

More and more businesses today look for end-to-end packaged solutions, rather than single ...

A Framework for Deciding What to Say in Technology Marketing to Engineers

Not all technology innovations are created equal.  Sadly, as marketers, our annual budgets...

Aligning Your Content for Engineers with Target Buyer Personas

(Updated: April 13th, 2017) Six ways to create purposeful marketing content for engineerin...

Lessons from Design Software Marketers

Marketers at SolidWorks World talk about frustrations and successes Software user conferen...

Subscribe Email

Research Report: How Engineers Find Information
Research Report: How Engineers Find Information
Lorem Ipsum is a simple dummy text used as a dummy text contents. Lorem ipsum will be replaced. Lorem Ipsum is a simple dummy text used as a dummy text contents. Lorem ipsum will be replaced.Lorem Ipsum is a simple dummy text used as a dummy text contents. Lorem ipsum will be replaced.
Google+