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Insights and Strategies for Marketers to Better Engage Engineering Professionals.

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Five New Campaign Ideas to Juice Your Engineering Marketing Success

This is the time of year when engineering marketers are looking for new campaign ideas. So...

Top Three Trends for Engineering Marketers in 2016

In this first post of the New Year, we’ll share a sneak peek into what over 100 of your fe...

Why does video marketing to engineers work?

Why is video marketing uniquely valuable for engaging engineers, more than other audiences...

Content Marketing for Engineers: More than Half of Engineering Marketers will spend more on video in 2014

So will other B2B marketers. Here’s why. A recent ENGINEERING.com survey revealed that 85%...

Algorithms don’t unlock the secrets to making great engineering videos

If you’ve never watched the expert interviews on BeetTV, a site that covers video advertis...

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