On-Demand Webinar: How Engineers Find Information 2019

Originally Aired: December 6th, 2018 at 2 pm EST

Engineers consume content in numerous ways

In this webinar, we revealed the findings from a survey of over 1,500 engineering professionals on how they consume information, act upon marketing content and engage with marketing campaigns.

Designed for B2B industrial and technology marketers, the findings should help you optimize your marketing strategy and create content that connects with engineering professionals.  

Insights uncovered in this research that were discussed during the webinar include:

  • Content consumption macro-trends: How much, where, and in what forms.
  • Content format preferences, usage, and growth
  • What content decision makers want
  • How engineering professionals feel about hot topic marketing technologies like chatbots and ABM


Please Provide the Following Information to Access the Webinar

Hosted By
John Hayes of engineering.com
John Hayes