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Insights and Strategies for Marketers to Better Engage Engineering Professionals.

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John Hayes

John Hayes

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When Should Engineering Marketers Pass a Lead to Sales?

Later this month we’ll be releasing an in-depth report based on a survey of 1,000 engineer...

Millennial Engineers Don’t Consume Content the Same Old Way - Survey

Marketers have fine-tuned their campaigns to reach decision makers – often those engineers...

875 Engineers Say Where They Get Their Information

Marketers need to know where engineers go to get their engineering information. We just ra...

The Risks of Outsourcing your Engineering Content Creation

We know that creating engineering content to feed your marketing funnel is a hassle. Like ...

Marketers – Your Chance to Ask Engineers about Their Content Preferences

We’ll be running a survey this month about how engineers consume content. Are there any qu...

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